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Member since Jan 11, 2010
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How to Optimize Your Site for Mobile Search
Smartphone users are much more likely to take action, such as buying a product, after seeing a mobile ad. And that action, usually starts with mobile search.Collected in mediajimz's videos May 3, 2011 -
Four Digital Media Startups to Watch
Want to know which digital media startups to keep your eye on? The New Media Minute says to watch for innovation from Rich Relevance, Yinzcam, Klout and Tynt.Collected in mediajimz's videos Apr 26, 2011 -
How to Grow Your YouTube Audience: Tips from a YouTube Executive
Want to know the secrets to success on YouTube? Then you’ll want to watch this exclusive New Media Minute interview with YouTube exec Bing Chen who offers tips on brand identity, how to use your dashboard to improve your videos, how to tag and annotate YouTube videos for the best …Collected in mediajimz's videos Apr 19, 2011 -
How to Enchant Customers, Audiences, and Viewers
Author and venture capitalist Guy Kawasaki spoke at the ad:tech SF conference on the Art of Enchantment, sharing his tips on how to “enchant” audiences, customers, viewers, your boss, employees and more! Here are his tips.Collected in mediajimz's videos Apr 13, 2011 -
New Media Ad Deals Hot in Upfront
The biggest TV ad buying season of the year is now upon us in the upfront – and new media is likely to play a big role in many cable networks plans and presentations to ad agencies and marketers. Network groups like Turner and Scripps, as well as networks like …Collected in mediajimz's videos Apr 6, 2011 -
The Three Golden Rules of Social Media
Social media is a powerful marketing tool, but most posts fade quickly – 92% of retweets happen in the first hour, and Facebook posts receive the most comments in the first few hours, says social media expert Steve Rubel. But long-term social success is possible by keeping three golden rules …Collected in mediajimz's videos Mar 28, 2011 -
How Any Brand, Company, or Producer Can Use Mobile Bar Codes to Market
Marketers and advertisers are increasingly turning to bar codes as one of the hot new media platforms. Given the prevalence of smart phones, brands have recognized the opportunity to connect with consumers via these ubiquitous codes.Collected in mediajimz's videos Mar 23, 2011 -
Gary Vaynerchuk Talks to New Media Minute about Thank You Economy
At the recent SXSW show, we caught up with Internet expert and social media impresario Gary Vaynerchuk to discuss how brands and marketers can apply the lessons of his latest book, The Thank You Economy. Tags: daisy whitney, new media minute, natpe, digitalsmiths, gary vaynerchuk, the thank you economy, sxsw, social …Collected in mediajimz's videos Mar 15, 2011 -
How to Make a Great iPad App
Learn the secrets to iPad success! From pricing to promotion to picking the right developer, there are several best practices your brand, Web site, or company can follow when making an iPad or tablet app.Collected in mediajimz's videos Mar 8, 2011 -
How to Increase Video Views
If youre a brand, publisher or content provider producing videos for the Web, you want people to find those videos. But what are some ways you can make sure your videos are easily discovered, played and viewed?Collected in mediajimz's videos Mar 1, 2011 -
How to Stream Videos from your Smartphone or iPad to your TV
With the rapid rise in tablet and smartphone adoption, a number of apps and tech tools have emerged that allow users to stream videos from their mobile devices back to the TV. They include Airplay, Skifta, Eyecon, Rovi and Snapstick.Collected in mediajimz's videos Feb 15, 2011 -
When Cell Phones Become Virtual Wallets – It’s a Near Field Communications World
Near Field Communications is growing fast and a number of cell phone makers, providers and technologists are rolling out the capability on cell phones that can turn a mobile device into a virtual wallet. Here’s the rundown on efforts by Apple, Google, Visa, LG, O2 and others.Collected in mediajimz's videos Feb 7, 2011 -
Augmented Reality Gets Practical and Social Gaming Ads Get Big
Augmented reality is one of the sexy new areas of the digital marketing business and may be shifting away from gimmicky uses and to practical world applications. For more details, watch the New Media Minute, where you’ll also learn about the ad growth in social games and why big brands …Collected in mediajimz's videos Jan 31, 2011 -
Real-time Bidding – The Hot New Online Ad Growth Sector
One of the hottest areas in the digital ad business is real-time bidding and its poised for more growth this year, according to several new studies. While less than one-third of Web publishers offered real-time bidding on their ad inventory last year, about 44% of publishers will offer it this …Collected in mediajimz's videos Jan 24, 2011 -
Checking In To TV Shows
Social media has become the new watercooler for TV shows and thats why were seeing a number of new Fourquare-like check-in services for TV shows emerge. TV networks from HBO to NBC to OWN are pairing up with the new players in social TV like GetGlue, Philo and Miso.Collected in mediajimz's videos Jan 18, 2011 -
The Five Best Practices for Brands Partnering with Charities via Social Media
One of the biggest uses of social media has been philanthropy — studies show brands can raise a tremendous amount of money AND get people involved in worthy causes through Facebook campaigns. The social media software company Context Optional shared its best practices and tips for how brands can get …Collected in mediajimz's videos Jan 11, 2011 -
Ready for a Tablet? What if it’s not an iPad?
Get ready for a slew of new tablet introductions at the Consumer Electronics Show this week. Manufacturers like Vizio, Toshiba, as well as Motorola, LG, Dell and Microsoft are expect to introduce new tablet computers this week in Las Vegas.Collected in mediajimz's videos Jan 3, 2011 -
$300 off NATPE registration for New Media Minute Viewers
NATPE 2011 is shaping up to be the best in years. Its not too late to register at NATPEMarket.com Use code N11NMM and save $300.Collected in mediajimz's videos Dec 21, 2010 -
How to Make a Mobile Web Site
From the user experience, to check-in services, to the size and shape of buttons, here’s a how-to guide for making your brand mobile Web site friendly. Tags: daisy whitney, new media minute, natpe, digitalsmiths, the platform, theplatform, mobile phones, opinion lab, mobile web sites, how to make a mobile site, user …Collected in mediajimz's videos Dec 14, 2010 -
Holiday Shopping on Your Mobile Phone
About half of consumers said theyre more likely to do business with a store that has a mobile friendly Web site, but only 22% of the top retailers have mobile sites. What are we waiting for?Collected in mediajimz's videos Dec 7, 2010
Comments
mediajimz Smartphone users are much more likely to take action, such as buying a product, after seeing a mobile ad. And that action, usually starts with mobile search. Read More
May 3, 2011