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RamiroRoman http://www.zeromomentoftruth.com. Visit to get a free copy of Google's marketing eBook and vook (eBook + videos) titled "Winning the Zero Moment of Truth" to learn how this new consumer decision-making moment is changing the face of marketing for advertisers today.
Nov 19, 2011

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RamiroRoman Philip Kotler on marketing 3.0, on Peter F. Drucker's influence on marketing, on social marketing, and on excellent marketing companies - an interview produced by Winfried Weber from www.managementdenker.com, November 2009
Oct 18, 2011

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RamiroRoman http://www.ted.com At TED@MotorCity, Lisa Gansky, author of "The Mesh," talks about a future of business that's about sharing all kinds of stuff, either via smart and tech-enabled rental or, more boldly, peer-to-peer. Examples across industries -- from music to cars -- show how close we are to this meshy future.
Oct 18, 2011

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RamiroRoman What an excellent day for an exorcism. Dirt Devil - Exorcist (90") Brand: Dirt Devil Product: Centrino Cleancontrol Production Company: Filmakademie Baden-Württemberg Creative: Andre Price Producer: Christian Hergenröther Director: Andreas Roth Dop: Roland Stuprich Music: The German Wahnsinn Team Editor: Alexander Menkö Postproduction: lafourmi postproduction, nhb video
Jul 7, 2011

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RamiroRoman Rohit Deshpandé, Harvard Business School professor, describes ways that emerging market companies can overcome consumer bias against their products.
Apr 27, 2011

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RamiroRoman Seth Godin describes his new book Poke The Box and The Domino Project
Apr 23, 2011

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RamiroRoman Complete Premium video at: http://fora.tv/partner/BizTechDay Author Seth Godin argues that one of the main barriers to innovation is the "lizard brain," the primitive part of the human brain adapted for survival. He explains that the lizard brain "loves being a cog in the system" because it's safer than doing something foreign and untested.
Apr 23, 2011

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RamiroRoman Why do some ideas thrive while others die? And how do we improve the chances of worthy ideas?
Feb 4, 2011

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RamiroRoman Prof. Gareth Jones discusses the importance of Authentic Leadership.
Jul 26, 2010

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