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ReelSEO
ReelSEO is dedicated to video SEO and online video marketing. As search engine marketing professionals, we can see the benefits of search engine optimization for online video. We share all we can about the world of online video search, video sharing, and video marketing
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Michael Green, CEO The Collective: Building Online Video Artist Audiences
http://www.reelseo.com/youtube-stars-media-talent-development-collective/Collected in reelseo's videos Jan 13, 2012 -
TokBox is Getting Ready for the "Realtime Boom" of Video Chat
Micosoft's recent acquisiton of Skype is emblematic of a global move to live video chat, says Janine Yoon, VP at San Francisco-based TokBox, provider of a free video chat API for publishers. The program allows as many as 20 participants to appear in a screen at one time.Collected in reelseo's videos May 26, 2011 -
New Media Minute
With tablet sales tracking to hit 24 million this year, brands are trying to crack the code on the best approach to a tablet strategy. A recent eMarketer report says 41% of consumers are keen on the device for its shopping capabilities, so brands are feverishly working to find ways to bring ecommerce to tablets.Collected in reelseo's videos May 24, 2011 -
Reuters Now Bringing Live News Events to Publishers Big and Small
Reuters, a leading provider of live news video to television broadcasters around the globe, is now making a rich offering of live video feeds available toCollected in reelseo's videos May 3, 2011 -
MSNBC.com is Finds Growing Traffic via its Shared Video Player, Experimenting with 15-Second Pre-Rolls
As much as 10 percent of MSNBC.com's 200 million monthly video views are coming from other sites, via an sharable or embeddable video player, says Mark Marvel who runs the business side of video operations at the giant news portal.To monetize that traffic, the publisher is experimenting with 15-second pre-roll advertising.Collected in reelseo's videos Apr 7, 2011 -
TVs Upfront Looking Good for Digital, Daisy Says
The biggest TV ad buying season of the year is now upon us in the upfront - and new media is likely to play a big role in many cable networks’ plans and presentations to ad agencies and marketers. Network groups like Turner and Scripps, as well as networks like History Channel and Bravo are seeing a big uptick in new media ad interest.Collected in reelseo's videos Apr 6, 2011 -
Bigger is Better for Mobile Phones as Video Drives Form Factor, NPD's Ross Rubin
Consumers are willing to give up "pocket real estate" as they chose to carrying increasinly large mobile devices, says Ross Rubin, lead technology analyst at the NPD Group.Collected in reelseo's videos Apr 4, 2011 -
Beet.TV at Five Years: "Celebrating the Media Without Being Cynical" (No Kidding)
Beet.TVCollected in reelseo's videos Apr 2, 2011 -
Performance vs. Brand Advertising in Online Video -- Branding is Better
While interactive advertising around online video has become widespread, the "sweet spot" for advertisers and publishers is "brand advertising," says Ed Haslam, VP for Marketing at YuMe.He says that brand advertising, meaning conventional pre-rolls without the functionality to interact, is both more immersive for the viewer and less distracting for the visitors interaction with the publisher's content.YuMe is both an ad network and a provider of technology for publishers to manage their online advertisingCollected in reelseo's videos Apr 2, 2011 -
In a Video-Centric Web, the Importance of the .TV Domain is Rising
As the Web becomes increasingly Web-centric, more publishers are embracing the .tv domain as a way to denote video content, say Verisign's Tom Correia, who is product manager for the .tv domain.Dulles, Virginia-based Verisign manages the global use of the .tv domain in an on-going arrangement with the tiny Polynesian island nation of Tuvalu.In this interview this past weekend at SXSW, Correira says that interest in domain extensions is becoming more important as companies and organizations seek to create anCollected in reelseo's videos Mar 15, 2011 -
Dancing on the Conference Table, Next New Networks COO Celebrates YouTube Acquisition
The New York offices of Next New Networks erupted in jubiliation shortly after 4:00 p.m. on Monday when news was published of the the company's acquisition by the YouTube.After grabbing a bullhorn, COO Liam Collins announced that the staff are "now Google employees." Then the party started.Collected in reelseo's videos Mar 8, 2011 -
FreeWheel Has Payment Platform for Web Video
FreeWheel, the big video advertising technology solution provider used by 80 big publishers, is expanding its offering with a new service to allow publishers to manage pay-per-view and subscription services.Collected in reelseo's videos Mar 4, 2011 -
FreeWheel Has Payment Platform for Web Video
FreeWheel, the big video advertising technology solution provider used by 80 big publishers, is expanding its offering with a new service to allow publishers to manage pay-per-view and subscription services.Collected in reelseo's videos Mar 4, 2011 -
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Online Video Ad Network SpotXchange Launches Optimization Tool
SpotXchange, one of the leading online video networks, has launched and automatic optimization engine for online video advertising. For an overview of SpotXchange, the new optimization system and the state of online video advertising, we spoke with CEO Michael Shehan.Collected in reelseo's videos Feb 22, 2011 -
Online Video Ad Network SpotXchange Launches Optimization Tool
SpotXchange, one of the leading online video networks, has launched and automatic optimization engine for online video advertising. For an overview of SpotXchange, the new optimization system and the state of online video advertising, we spoke with CEO Michael Shehan.Collected in reelseo's videos Feb 22, 2011 -
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More and more pubishers are moving videos from a video section "gallery" into article pages, and this move is bringing increased viewership, says Stokes Young, head of multimedia and Ann Derry, edito
More and more pubishers are moving videos from a video section "gallery" into article pages, and this move is bringing increased viewership, says Stokes Young, head of multimedia and Ann Derry, editorial director of video at The New York Times who comment in this segment from the Beet.TV Video Journalism Summit held last month at the Washington Post. Recently MSNBC.com has been receiving kudos for its redesign.Collected in reelseo's videos Feb 15, 2011 -
More and more pubishers are moving videos from a video section "gallery" into article pages, and this move is bringing increased viewership, says Stokes Young, head of multimedia and Ann Derry, edito
More and more pubishers are moving videos from a video section "gallery" into article pages, and this move is bringing increased viewership, says Stokes Young, head of multimedia and Ann Derry, editorial director of video at The New York Times who comment in this segment from the Beet.TV Video Journalism Summit held last month at the Washington Post. Recently MSNBC.com has been receiving kudos for its redesign.Collected in reelseo's videos Feb 15, 2011
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