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Samsung Senssation White Riga 2008 on Vimeo
Samsung's event sponsorship. Riga - Latvia.Collected in SponsorMap's videos Jul 23, 2009 -
Vodafone Sponsorship -Czech
One of three short branded stings for Vodafone CZ's sponsorship of the Czech Version of "Survivor", the reality TV show where one has to go native.Collected in SponsorMap's videos Jul 23, 2009 -
AdAge Brand Flash: Martin Lindstrom on Kidzania on Vimeo
Martin Lindstrom visits the Kidzania theme park in Tokyo and discusses the benefits that sponsorship of Kidzania can produce for participating brands.Collected in SponsorMap's videos Jul 23, 2009 -
World Business - Sponsorship
World Business: Sports sponsorship by global businesses mushroomed over the last decade. But in the global downturn sponsorship deals are suffering just like everything else and sponsors are increasingly questioning every dollar they spend on promoting themselves through sporting events.Collected in SponsorMap's videos Jul 20, 2009 -
Sponsorship Targeting - US College Students
Sponsorship as a tool to communicate to 18 million US college students aged 18-24. Demonstrates targeting benefits of sponsorship.Collected in SponsorMap's videos Jul 20, 2009 -
A Collection of Branding & Sponsorship Work - Them Agency
An interesting collection of sponsorship and sports marketing work from 'Them Agency'.Collected in SponsorMap's videos Jul 20, 2009 -
Heineken - Celebrating UEFA Champions League
Heineken TVC for its sponsorship of UEFA.Collected in SponsorMap's videos Jul 9, 2009 -
OMD Vodafone Case Study - UEFA Sponsorship
Nice case study from OMD on how UEFA sponsorship is used to drive the Vodafone brand.Collected in SponsorMap's videos Jul 9, 2009 -
Samsung Asian Games
A spot from Samsung's sponsorship of the Asian Games.Collected in SponsorMap's videos Jul 8, 2009 -
World Business: Riding out Recession
Sports marketing in a time of recessionCollected in SponsorMap's videos May 18, 2009 -
Oldie Pepsi/Michael Jackson Sponsorship
This is a classic ad from the Pepsi Michael Jackson sponsorship dating from 1984. Oldie but goodie.Collected in SponsorMap's videos Apr 1, 2009 -
IBM's Wimbledon Sponsorship
Interesting look at how IBM leverages its sponsorship of Wimbledon for the B2B market.Collected in SponsorMap's videos Apr 1, 2009 -
Speedo, Michael Phelps and Passion Marketing
AdAge on Speedo standing by Michael Phelps and sports marketing success stories. The power of passion marketing.Collected in SponsorMap's videos Feb 14, 2009 -
Snickers Street Olympics Case Study
Great example from China of Snickers using their own property 'Snickers Street Olympics' to generate brand excitement and sales. Part of the pre-Olympics marketing drive.Collected in SponsorMap's videos Nov 22, 2008 -
Panasonic Toyota Formula 1 Promotional Video
Panasonic Toyota Formula 1 promotional video. Good overview of the attraction of Formula 1 sponsorship to sponsors.Collected in SponsorMap's videos Nov 4, 2008 -
Haagen-Dazs Cause-Related Sponsorship
An example of cause-related sponsorship by Hargen-Dazs to save bees.Collected in SponsorMap's videos Oct 19, 2008 -
Brand Experience
Simple illustration on experiential marketing through the use of sponsors and propertiesCollected in SponsorMap's videos Oct 19, 2008 -
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SponsorMap Samsung's event sponsorship. Riga - Latvia.
Jul 23, 2009