Reality Coalition (Al Gore-backed) launches ad campaign against claims for "clean coal." Their web site is www.ThisIsReality.org

From their site: In reality, there is no such thing as clean coal. Join Reality. We're going to challenge the clean coal myth and make sure misleading articles, false statements and other hype don't go unanswered. http://www.ThisIsReality.org

Today, Al Gore’s Alliance for Climate Protection, the League of Conservation Voters, National Wildlife Federation, Natural Resources Defense Council, and the Sierra Club launched the “Reality” Coalition, a national grassroots and advertising effort to tell a simple truth: there is no such thing as “clean coal.” The coalition is arguing that coal cannot be considered clean until its carbon dioxide emissions are captured and stored, and that until coal is truly clean, there should be no new coal-fired power plants built in America. Watch their new ad:“The coal industry has spent hundreds of millions promoting ‘clean coal’ technology, but in reality, there is not a single large-scale demonstration project in the United States for capturing and safely burying all of coal’s CO2 emissions,” Gore said. “The industry must make good its promise if they truly want to do their part to solve the climate crisis. Until that happens, coal cannot be called ‘clean.’”