The Ad Lesson
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I chose to build the class around two sets of two different television advertisements to see how well the students were able to 1) identify the messages in the commercials, 2) investigate the ways in which the ads got those messages across, and 3) assess whether or not the commercials were effective for them – or would be effective in general – and why or why not (because we English teachers LOVE to ask “why or why not?”).
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