Fashion label Nice Collective was started by self-described "nice guys" Joe Haller and Ian Hannula shortly after the two met at a club in San Francisco in 1995. Inspired by music, art, technology, performance, reptiles and spiders, science, Ian's military experience and the San Francisco scene, the two set out to create experiences for themselves and their friends. Clothing quickly materialized as a core... From Collection: modurbanmedia Added By: towleroad Tags: video