About the Campaign

President Obama, a father of two, recently lent his voice to the call to “take time to be a dad today.” Even from his vantage point as president, Obama recognizes fatherhood as “the most important job in a man’s life,” emphasizing the critical role fathers play in their children’s lives.

Official Sponsor Name:U.S. Department of Heath and Human Services’ Administration for Children and Families’ Office of Family Assistance and the National Fatherhood Responsible Clearinghouse

Campaign Website: www.fatherhood.gov

The Agency Team:
Bill Ludwig: Vice Chairman, Chief Creative Officer
Mark Simon: EVP, Executive Creative Director
Craig Marrero: VP, Art Supervisor
Becca Loose: Sr. Copy Writer
Cristina Cecchetti: Sr. Account Executive
Mary Ellen Krawczyk: SVP, Executive Producer