I came across this video clip over the weekend and it's a great illustration of harnessing your passion to fuel business success. John Nese was able to take a childhood idea and turn it into a thriving niche retail business where he was able to tell the giants of the industry that he wasn't interested in selling their products. Take a look at the video and appreciate the simplicity of his business model.
Some simple takeaways from this video are as follows:
1. Know your customer. 2. Know your product. 3. Know your market. 4. Maintain a clear vision.
Business Buzz
From Chow.com, this 12 min video is 'sweet.' As one of the Youtube commenters stated, this man is a hero.
I wish this store was a national chain.