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With the Copenhagen Summit fast approaching, various global climate change awareness groups are coming out of the woodwork competing for our attention and more importantly our empathy and compassion. One such organization is 350.org. In a nutshell, they are saying that many scientists believe that we are way past the limit of CO2 levels in [...]
This video was released as part of Bill McKibben's global awareness-building exercise last week for 350.org, an organization promoting the idea that carbon emission levels above 350 parts per million are dangerous: I'd like to treat this as a case study in visual metaphors and conceptual frames to show how insights into human cognition are vital for effective climate action. This video contains several innovative elements that are worthy of note.read more