At Social Media Camp 2009 in New York City at the Roger Smith Hotel, Dan Zarella chats with Jolie O'Dell about the etiquette and currency of retweets. There are Twitter Terms of Service that help dictate how content is shared, and there are generally accepted community guidelines for attribution. Dan shares his researched insights on how to get more retweets and leverage Twitter to drive traffic.Cast: ReadWriteWeb, Jolie O'Dell