Google Makes Fading Homepage A Little Less Confusing For Unaware Searchers

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We first reported on Google's bucket testing of a new homepage that fades to nothing but its logo and the search box after receiving a tip about it at the beginning of this month. Since then, we've been getting more and more incoming tips from people who are starting to see this and haven't seen our or other reports about the gimmick.I have yet to see the experimental homepage myself, but judging from our inbox and chatter on Twitter the company does seem to be including more people in the bucket test than was the case a couple of weeks ago. Likely, they need to gain more data from actual usage to decide whether or not it can become a permanent feature or not.
Oct
30

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Oct 30, 2009
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We first reported on Google's bucket testing of a new homepage that fades to nothing but its logo and the search box after receiving a tip about it at the beginning of this month. Since then, we've been getting more and more incoming tips from people who are starting to see this and haven't seen our or other reports about the gimmick. I have yet to see the experimental homepage myself, but judging from our inbox and chatter on Twitter the company does seem to be including more people in the bucket test than was the case a couple of weeks ago. Likely, they need to gain more data from actual usage to decide whether or not it can become a permanent feature or not.
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