The Business of Books: How Writing a Book Has Become the New Calling Card

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Nov 10, 2009
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“The first step that many experts take to establish their celebrity is to write a book about their area of expertise.” “Next to “I Love You,” “are you working tonight” and “no more garlic in the pasta,” is “you know you should write a book!” “There is a reason the word Authority begins with Author. As an [...]
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