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David Ogilvy : We Sell or Else

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Calcutta Communication first collected

Added 23 Dec 07

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davidcushman commented on this video
Direct from series 1 of Lost?
Feb
25

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Renowned Advertising guru David Ogilvy gives a brief speech on the importance of direct marketing. David Ogilvy brought science to advertising. His innovation was to prove to clients that marketing didn't have to be a hire-and-hope affair. 38세에 광고에 입문한 광고인