Barry Schwartz: The paradox of choice www.ted.com Psychologist Barry Schwartz takes aim at a central tenet of western societies freedom of choice. In Schwartz's estimation, choice has made us not freer but more paralyzed, not happier but more dissatisfied.tedtalks is a daily video podcast of the best talks and performances from the TED Conference, where the world's leading thinkers and doers are invited to give the talk of their lives in 18 minutes -- including speakers such as Jill Bolte Taylor, Sir Ken Robinson, Hans Rosling ...From:TEDtalksDirectorViews:199832 1348ratingsTime:20:22More inNews & Politics