I came across this video which is a parody of traditional higher education recruitment/promotional videos. It made me laugh, I wonder what your prospective students think when they watch recruitment videos from your institution? I don’t agree with the statement, ’if we were a good university, we wouldn’t have a commercial’, but its definitely something to think about.
A well-placed set of barbs really raises the question: does any college really need a video? Certainly, not, if it ain’t authentic and substantive. Enjoy.