If John McCain's number-of-houses gaffe made his efforts to paint Obama as an out-of-touch elitist all the more ridiculous, the McCain campaign apparently hasn't gotten the memo yet.McCain is up with yet another "celeb" sneer spot, and absurdly, this one makes the direct suggestion that Obama is rich. "Celebrities don't have to worry about family budgets," the spot says. "But we sure do."One thing this is a reminder of is the audacity of the Roveian up-is-downism the McCain team is now resorting to. McCain is the grandson of admirals, married a wealthy heiress and has eight to 11 homes, while Obama was raised by a single mother, went to school on scholarships and worked his way up to his current station? Doesn't matter. We'll just say that Obama's the out-of-touch elitist -- that up is down -- over and over again as often as it takes to change reality.The ad is running on national cable and in "key states," the McCain campaign says. Full script after the jump. ANNOUNCER: Celebrities don't have to worry about family budgets, but we sure do.We're paying more for food and gas, making it harder to save for college, retirement.Obama's solution? Higher taxes called "a recipe for economic disaster."He's ready to raise your taxes, but not ready to lead.JOHN MCCAIN: I'm John McCain and I approved this message.

Blog: Flying into a bit of a headwind, McCain seeks to portray Obama as out of touch in a remix of his celebrity spot.

Let there be no mistake, Barack Obama wants to raise taxes. Can your family afford to pay for what Barack Obama wants? What about retirement savings, college, or just every day expenses?—Media Lizzy

Ad launching Friday says Obama is “ready to raise your taxes, but not ready to lead.” Click above to watch, and read script here.Amid chants of “Obama!,” announces says: “Celebrities don’t have to worry about family budgets, but we sure do.”Airs on national cable and battleground broadcast TV.